What penetration testing actually costs

There is no list price for a penetration test, and a provider who quotes one before scoping is selling something other than testing. The price is set by what is in scope, how deep the work goes, who performs it, whether retesting is included, and what evidence has to be produced. This page explains those drivers so that two quotes differing several times over stop being a mystery.
For whoever has to defend the number to finance
Security leaders holding three quotes with a wide spread and no defensible way to explain the difference to a CFO.
Teams budgeting testing for a full year rather than for one engagement, who need retests and change orders in the number from the start.
Buyers who already paid once for an inexpensive engagement that turned out to be an automated scan with a cover page.

Three ways to be charged, and what each one does to your budget
Before comparing numbers, compare structures. The same amount of testing costs very differently depending on whether you are buying days of someone's time, a per-asset fee, or a subscription. The structure decides how predictable your year is, what a mid-year change costs you, and whether the retest is a negotiation or a click.
Strike does not publish a price list, and neither should anyone else: a number quoted before scoping is either a placeholder or a different service wearing the same name. What we can do is tell you exactly which variables move it.
What actually moves the price
The costs that live outside the quote
Comparing two quotes apple to apple
Frequently asked questions
How much does a penetration test cost?
Honestly: it depends, and any single figure quoted without a scope is not information. What determines the price is the number and type of assets, the depth of the work, the seniority of the testers, whether retesting is included, and how audit-ready the evidence has to be. A useful way to get a real answer quickly is to write your asset list down and ask three providers to quote against that same list.
Why do two quotes for the same scope differ so much?
Usually because they are not the same scope, even when they look like it. One includes authenticated testing across several roles and the other tests unauthenticated. One includes retesting and the other bills it later. One produces an audit-grade report and the other produces a findings list. And in some cases one is manual testing and the other is an automated scan being sold under the same word.
Is a cheap penetration test worth it?
It depends on what you actually bought. If the low price comes from a tighter scope you agreed to, that is a rational trade. If it comes from replacing manual testing with a scan, you have paid for a control you already had, and you will find out during an audit or an incident. The diagnostic question is simple: ask what percentage of the effort is manual, and ask to see a sample report.
Does compliance force you into an expensive test?
It forces you into a defined one. Frameworks care that testing happened, that it covered the right scope, that it was performed by someone qualified, and that findings were remediated and re-verified. Those requirements raise the floor on evidence quality rather than on price. Testing evidence supports SOC 2, ISO/IEC 27001 and PCI DSS programs; nothing you buy certifies compliance on its own.
What does the retest cost?
Somewhere between nothing and a second engagement, depending entirely on the contract. Ask three things before signing: is retesting included, how many rounds and for how long, and does it produce a document you can hand to an auditor. A provider who cannot show you what their retest attestation looks like is probably not including one.
How do I budget penetration testing for a year?
Start from the calendar you cannot move — audits, certification cycles, major releases — and add the testing each one requires. Then add retests, a realistic allowance for assets that will appear during the year, and the internal hours triage will consume. Compare that total against a subscription covering the same estate. The comparison is only fair over twelve months, because that is the horizon where the gaps between engagements start to count.
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